Before The Circles

Before the project became known as the Blue Circle/Red Square project, the original incarnation was the Moral Meter. In my "Discourse of Advertising" class, we were given a short amount of time, roughly 30 minutes, to conceptualize and create a logo for the project. Here is what I came up with:

The idea behind this is that there is always a test to someone's morals, and despite peoples' attempts for conformity and structure, morals are always bendable and people are susceptible to moments of anarchism.